Job Description

Overview

Join to apply for the senior paid advertising specialist role at Nover Marketing .

About Us

We are a small, growing full-service agency focused on the Architecture, Engineering, and Construction (AEC) industry. Our commitment to people over profits sets us apart, and were seeking a Senior Paid Advertising Specialist to join our team. This role is pivotal in driving successful outcomes for our clients.

Benefits

• Optional 4-day work week after a 30-day probationary period (work four 9s or any combination totaling 36 hours a week)
• Flexible working hours and a 100% remote environment
• 100% employer-paid medical, dental & vision (employee only)
• 4 weeks PTO
• 12 paid holidays
• 6 personal days
• 4 optional days (use this time to volunteer or attend a conference)
• 401k with 1:1 match up to 3%

Job Overview

As a Senior Paid Advertising Specialist, youll be responsible for developing and executing effective paid advertising strategies across various platforms. Youll work closely with account managers and clients to understand their goals, optimize campaigns, and maximize ROI. This role requires both a strategic and hands-on approach, with expertise in managing budgets and analyzing performance metrics.

Responsibilities

• Plan, execute, and manage paid advertising campaigns across platforms such as Google Ads, LinkedIn, and Meta.
• Set up campaigns, including:
• Conducting keyword research, audience research, and competitor analysis to determine campaign approach
• Creating and optimizing landing pages
• Developing ad copy and strategy (independently for some platforms, in conjunction with our design/social team for video/image assets)
• Coordinating with our lifecycle team to ensure appropriate lead generation follow-up and nurturing
• Monitor campaign performance, optimizing ads, targeting, and budgets to meet or exceed KPIs.
• Generate regular reports with insights and strategic recommendations.
• Stay up to date on industry trends and platform changes to ensure campaigns are cutting-edge and compliant.
• Manage advertising budgets to ensure efficient spend and high ROI.

Qualifications

• 3+ years of experience in paid advertising
• Proficiency with ad management platforms, including Google Ads and Meta Ads Manager
• Strong analytical skills with the ability to interpret data and make strategic adjustments
• Experience in budgeting and optimizing campaigns for maximum impact
• Bachelors degree in Marketing, Advertising, Business, or a related field
• Certification in Google Ads, Facebook Blueprint, or other relevant platforms

Bonus

• Knowledge of A/B testing and conversion rate optimization techniques
• Experience with retargeting, display advertising, and advanced audience segmentation
• Familiarity with additional platforms beyond Google Ads and Meta, such as Nextdoor and Reddit

How to Apply

Submit your resume. No cover letter requiredwe value your time and ours.

Salary & Benefits

• Salary range: $64,478 $78,806
• 36 hour work week; flexible hours with optional four day work week
• 100% remote environment
• 100% employer paid medical, dental & vision (employee only)
• 4 weeks PTO
• 12 paid holidays
• 6 personal days
• 4 optional days after a 90 day ramping period (use this time to volunteer or learn at a conference)
• 401k with 1:1 match up to 3%
• Salaried employees work 36 hours per week with flexible scheduling

Seniority level

• Mid-Senior level

Employment type

• Part-time

Job function

• Marketing and Sales
• Industries
• Marketing Services

Referrals increase your chances of interviewing at Nover Marketing by 2x

Note: Location listed is Carbondale, CO; salary shown reflects a general range and may vary by role and experience.

Job Tags

Similar Jobs